Gross Labs was launched to combine companies, investments, and business ventures launched by the Gross family into a single ecosystem built around connectivity and innovation.
How We Work
co-creation
As entrepreneurs ourselves, we know firsthand the challenges of starting a new venture. So we leverage our experience to align with founders who have viable and scalable opportunities.
industry specialization
We lean into what we know, with backgrounds across industries including music, sports, digital media, consumer brands, technology, and entertainment.
Fly-Wheel approach
We leverage our internal companies to attract top talent and best terms, while ensuring external investments also add value to our GL companies.

What We Look For
We value experience and the ability to execute. We seek companies, sectors, and investment opportunities that resonate with our portfolio.
What really excites us—companies with a unique approach to their industry, distinct differentiators that add a competitive advantage, and a clear path to exit.


How We Invest
We leverage a deep knowledge of the content economy and our experience pioneering that culture. Along with strategic investments through various funds, we back companies we can incubate and build together with our portfolio brands.
Get in touch
We’re always looking for young, talented and creative souls to elevate our work. Interested?